Pete Frates can no longer speak. But in the last two and a half weeks, a video posted on Facebook by Mr. Frates, a 29-year-old former college baseball player, has inspired people like Bill Gates, LeBron James, Chris Christie and Taylor Swift to dump a bucket of ice on their heads and speak out for his cause.
The “Ice Bucket Challenge” has lit social media on fire, raising both money and awareness for amyotrophic lateral sclerosis, commonly known as Lou Gehrig’s disease. About 30,000 Americans now have the disease, which attacks nerve cells and ultimately leads to total paralysis, though the mind remains sharp. Life expectancy is typically two to five years from the time of diagnosis.
The stunt goes like this: People make a video of themselves dumping a bucket of ice water on their heads, post it on Facebook, Instagram or other social media sites, and then challenge friends to do the same within 24 hours or donate $100 to ALS. (Many do both.)
People have shared more than 1.2 million videos on Facebook between June 1 and Aug. 13 and mentioned the phenomenon more than 2.2 million times on Twitter since July 29, according to those sites. Donations to the ALS Association have spiked. As of Sunday, the association said it had received $13.3 million in donations since July 29, compared with $1.7 million during the same period last year. It said there were about 260,000 new donors. (With a spate of celebrities and business executives joining in over the past few days and pledging contributions, that number is expected to rise.)
Well, we certainly all appreciate health awareness and charity work at Regency.
I figured I’d step up and take the ALS challenge to benefit this worthy cause!
Of course, I have to challenge somebody, so I am choosing our very own Al Morris of our Administration!!
Al,
Several of us got together this evening in our magnificent side yard to get this done.
In case you think I’ve made this up, please refer to the real time pictures we captured below, as well as the video clip we posted to our Regency YouTube Channel underneath.
Now it’s your turn!
and now for the video below!!
Way to go Judah !